Blog - Subtitles

With 250 people in the UK beginning to lose their vision every day, audio description services are more important than ever. We take a look at the benefits of AD, and how businesses can use the service to improve their accessibility and user experience.

Whatever your purpose, subtitles play a key role in widening your audience reach. So, what are the pros and cons of including slang in your subtitles? Does it help communicate the meaning of what is being said, or simply stand in the way of an effective abridgement of the spoken audio?

Working with video can be all-consuming, so it can come be disappointing if your content doesn't land as you want it. However, there's a really simple solution that will ensure your content and messaging reaches everyone that it needs to.

Video content is great and dynamic, but there's no real notion of whether the content has been understood. Subtitling means that your video content can be understood across the world and lets you speak to a global audience.

Foreign language subtitles allow a non native audience to understand what is being said in a video by reading text in their own language. Check out our step by step tutorial for adding foreign subtitles to your YouTube videos here.

Closed captions allow viewers to read what is being said on screen and are typically used for accessibility reasons by those who are deaf or have hearing impairments. We’ve created a tutorial that you can follow to easily create and add closed captions yourself.

There is more than one way to transcribe audio or video content and a variety of reasons why you might want a transcription document. Read on to learn the basic practices of transcription and why it’s needed.

The human brain processes visuals 60,000 times faster than text so it’s no surprise that video has taken over the internet and many brands are using the power of video marketing to meet their business goals.